Solution brief · Product marketing

VeoCue for product marketing

Keep positioning true as competitors change

A competitor edits a pricing page, drops a feature or opens roles in a new region. Product marketing needs to know that week, decide what it means, and keep the battlecard honest. VeoCue does the watching and keeps the receipts.

Key use cases

• Catch pricing and packaging changes the week they happen
• See the exact sentence that changed, before and after
• Filter the feed to pricing and product, and drop the noise
• Ask what a competitor changed this quarter, with citations
• Keep battlecards current from new signals

What's inside

• The change, with its receipt. VeoCue reads pricing pages, changelogs, careers pages and public news, and shows what changed at text level rather than telling you something changed..
• Decide what it means. Most changes mean nothing; a few change how you position.
• Battlecards that stay true. New signals flow into the card, so the version sellers open is the current one.

Available on Essentials, Advanced and Enterprise.